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Franklin Park Zoo 2

Franklin Park Zoo Zoorassic Park Campaign:

It started with a tagline, which turned into a campaign. Dinosaurs are coming, and they're so realistic, the zoo regulars are scared out of their wits. Hey, you would be, too.

 

 

The tagline: 

In retrospect, "Scream. Run. Learn. might be better."

 

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Print ad:

How does one hide a hippo, anyway?  

franklin zoo_hippo_lower res.jpg

Out of home:

A fun idea to announce  the arrival of the new dinosaurs.  


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